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How to make money with photography

Turn your passion for photography into a thriving business!

Tue 13 Jun 2023
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As photographers, we know that a successful photography business involves more than just taking gorgeous photos. Being a business owner isn’t easy, but the rewards are well worth it! If you’re aiming to turn your passion for photography into a thriving business, here’s how to make it happen (and how the Unscripted App can help!)

Create a beautiful photography portfolio

If you’re striving to grow your photography business, a gorgeous portfolio is a must for showing prospective photography clients your beautiful work! It’s also vital to share it on multiple platforms.

Use the Unscripted directory to get your portfolio posted anywhere and everywhere – simply get the link to your directory profile and add it to your bio across your socials!

Create social media ads

Promoting your photography business can be a bit overwhelming, but with the right tools, it can also be a fun creative outlet! No need to invest in ads when you’re just starting out – use the

Unscripted App’s free premade templates to post about your business on social media and encourage your friends and loved ones to share! Oh, and don’t forget to add your Unscripted booking link to your profile, so you can get booking requests from photography clients sent straight to your phone.

Manage photoshoots

Managing your photoshoots will likely be the most time-consuming aspect of your business. The good news? If you stay organized, managing your photoshoots can be a breeze!

Use the Unscripted App’s photography CRM features to book your photography clients and send invoices with a deposit amount, and then follow up with a get-to-know-you questionnaire to prepare poses!

You can even send along guides – like our what to wear guide – to streamline your workflow and make sure your client is prepared, too. The app’s photography CRM features even cover contracts and photography invoices!

Prepare for your shoot

Besides managing your photoshoots with photography CRM, it’s essential to prepare for your sessions beforehand! Not only will it make you feel more confident, but your clients will also be more relaxed and comfortable in front of the camera.

The Unscripted app makes building out a schedule and finding inspiration easier than ever. Utilize the app’s Sun Tracker to find dreamy light, manage photoshoots with checklists, and more.

Save poses you want to use

As you’re growing your photography business and strengthening your skills, you should have a growing list of go-to poses.

Use the poses you receive from your photography client questionnaires, and also keep your phone handy during the shoot so you can pull inspiration from the Unscripted app.

(You can also utilize a booking timeline to ensure you don’t go over your allotted time!)

Create a beautiful client gallery

Think of the client’s photo gallery as their unboxing moment – this is the time to truly wow them! Once you’ve edited their photos, utilize the Unscripted gallery for features and templates to add the perfect finishing touch. Oh, and don’t forget to send a password-protected link, and choose a password that corresponds with their favorite prompt from the shoot!

Show off your shoot on social media

If your clients are cool with it, be sure to show off your recent photoshoots on your social channels using an Unscripted premade collage template!

In addition to promoting your portfolio, this keeps all of your followers in the loop on your recent work, so you’re top of mind next time they need a photographer to capture their own precious moments.

Don’t forget to include your booking link, too!

Learn all about growing your photography business with the Unscripted App!
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FAQs

Which type of photography makes the most money?

Some of the highest-paying photography jobs include freelance, wedding and fashion photography.

Why do photographers need a CRM?

A client management workflow for photographers covers the typical stages of vetting inquiries, booking clients, delivering projects and offboarding or retaining.

How do I advertise my photography on social media?

Be sure to interact with your followers, adapt your content to different platforms, use hashtags and post consistently.

Do Instagram ads work for photographers?

Instagram ads can be an effective way to promote your business and reach a larger audience. They offer the opportunity to reach more potential customers while staying within budget.

How do I get more clients for my photography business?

Make sure your portfolio is up to date, ask your existing clients for reviews and be sure to network with other photographers. It may also be helpful to start a referral program and explore freelancing websites for new work.